Readings in Electronic Commerce: SPHIGS Software - Brossura

Organizational Computing, Coordination, And Collaboration Conference (6th : 1995 : Austin, Texas)

Brossura

ISBN 10: 0201880601 ISBN 13: 9780201880601

Casa editrice: Addison-Wesley Professional, 1997

Riassunto

Electronic commerce offers functionality and new ways of doing business that cannot be ignored. Readings in Electronic Commerce is a collection of research papers addressing issues facing academia and industry in the age of electronic commerce. Experts in the field come together with the goal of helping companies better understand the shape, structure, and operation of electronic business in the coming millennium.
Investments in electronic commerce introduces far-reaching organizational and technological issues. Each of the five parts covers important aspects of the role electronic commerce is playing in the strategy of business. Here is a collection of some of the best thinking from researchers who specialize in the various facets of electronic markets - namely economics, finance, marketing, production, and operations management - as well as technology experts in the industry who are creating and specializing in the electronic commerce infrastructure.

Su questo libro

L'autore

Dr. Ravi Kalakota is a pioneer in the area of e-commerce. He is the CEO of e-Business Strategies, a technology research and consulting practice, and has consulted extensively with start-ups and Fortune 1000 companies.

Andrew B. Whinston is the Cullen Chair Professor of Information Systems, Computer Science and Economics, IC2 Fellow, and Director of the Center for Information Systems Management at the University of Texas at Austin. His recent research interests are Internet pricing and application of client/server computing to support groups working collaboratively.

0201880601AB04022003

Su questa edizione

• Editore: Addison-Wesley Professional
• Data di pubblicazione: 1997
• ISBN 10: 0201880601
• ISBN 13: 9780201880601
• Rilegatura: Copertina flessibile
• Numero edizione: 1
• Numero di pagine: 340
• Redattore: Kalakota Ravi, Whinston Andrew B.