Lists ninety-five ideas about customer-business interactions over the Internet, and explains how businesses must adjust
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Book by Weinberger David Levine Rick Locke Christopher Sea
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Da: Long Island Book Company, Alpharetta, GA, U.S.A.
Hard Cover in Dust Jacket. Condizione: A very nice copy. From four of the liveliest personalities on the Web comes a provocative, outrageous, and wickedly smart account of what it will take to prosper in the fast-forward world on the wire. This nationally acclaimed best seller is a spirited, original, and wonderfully irreverent conversation that will challenge, provoke, and forever change your outlook on the digital economy. A rich tapestry of anecdotes, object lessons, parodies, insights, and predictions, The Cluetrain Manifesto illustrates how the Internet has radically reframed the seemingly immutable laws of business--and what business needs to know to weather the seismic aftershocks. Codice articolo 002070
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